Client: Intel
Role: Senior Development Producer

The Challenge: Intel wanted to highlight iconoclastic creatives breaking new ground using their Intel powered PCs. 

The Response: I developed and oversaw the production on the story of  Lee Scratch Perry, the iconic Jamaican producer who has been pioneering technology for over 50 years. The video was a viral hit generating a total of 1.7 MM views on Facebook and 426 K on YouTube